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Dina Lewis, CAE, launched Distilled Logic in January, 2006 to provide associations and nonprofit organizations assistance with website usability testing, audience analysis, user research, and technology tool selection projects. Her 20+ years of experience in the nonprofit sector includes:

  • A founding member and vice president of Ellipsis Partners LLC where she led dozens of research, usability, requirements and vendor selection projects, and directed the company's educational activities for six years;

  • Vice president of professional development with the American Chamber of Commerce Executives where she directed certification and education programs, conferences, special interest groups and affiliate operations;

  • Marketing & communications manager with the National Association of RV Parks & Campgrounds where she oversaw the re-branding of the association and was editor of the association newsletter;

  • Manager, programs and services with the International Bottled Water Association where she managed the annual trade show and magazine advertising, and led a membership database implementation project.

Dina earned her Certified Association Executive designation in 1996, and is a member of ASAE & The Center for Association Leadership where she serves as Vice Chairman of its Technology Section Council.

She also is a member of the Usability Professionals' Association, N-TEN, DC Web Women, and the Greater Washington Network where she served a two-year term as chairman of its Technology Advisory Council. She graduated from Duquesne University with a B.A. in Journalism.

Dina is an avid sports fan, coed softball player, and food lover. She is active in her community serving as the Public Safety Chairman of the LeDroit Park Civic Association. And, she is always in planning mode for her next trip somewhere in the world.

About the ASAE & The Center for Association Leadership Technology Section Council

The Council is comprised of 25 volunteers who guide and recommend content for the Section's 6,000 members. Technology Section benefits include a bi-monthly electronic newsletter, an active online listserver discussion group, targeted educational programs at the ASAE & The Center Annual Meeting and the Technology Solutions Conference, and a Section-specific area of www.asaecenter.org.

Dina's volunteer commitment for 2008/2009 includes serving as Vice Chairman of the Council.



Contact FAQ

"Although the gains don't fall into traditional profit columns, there are clear arguments for improving usability of non-commercial websites and intranets."
--Jakob Nielsen, Alertbox

Distilled Logic, LLC • 309 T Street N.W. • Washington, DC 20001 • 202.320.3060 • dina@distilledlogic.net